2 Comments

I really enjoyed this. We sound like we have the exact same "Why". Can't wait to catch up on old content.

One thing though, what you said about tracking metrics in order to adapt to suit your reader. I kind of have a different mindset about that. I don't think everyone can be my reader, and that's okay. Doesn't minimise the work I'm doing, they just need a different messenger and I'll just keep preaching my message to the ones it resonates with.

Expand full comment
author

Thanks for this thoughtful comment, Chioma. I think you’re right. Sometimes quantitative targets help me to focus but ultimately they are outcomes that I can’t control. What I can control is the process and focusing on doing great work. Hopefully it resonates with certain people and the quantitative metrics take care of themselves. Think I might write something this week on this topic as I just heard a good podcast with Jack Butcher and Jim O’Shaughnessy that covered a similar idea and got my wheels spinning. Thanks again for the note and your interest in my content! — Greg

Expand full comment